Tag Archive for video

Great Lighting For Microbudget Video

No matter what camera you’re using, any shot is only as good as its lighting. When I was in film school, I was introduced to the Lowel Tota-Light, and I hated it. It was extremely bright, extremely hot, and extremely…

Mixing AF100 & 5D Mk II Footage … On Purpose

I recently had the pleasure of shooting two commercials for the graduate studies program at The Citadel – the military college of South Carolina. I was hired by the good folks at Cognetix, who wrote and produced the spots. This…

Essential Questions for Preproduction

I am a big believer in thorough preproduction. Even a down-and-dirty, microbudget, crew-of-one video project needs to have some basic questions answered before the first frame is shot. Here’s how I break it down.

Wardrobe Guidelines for Video

Whether you’re conducting an interview or filming a commercial, it’s helpful to suggest some wardrobe guidelines to your on-camera “talent.” Here are some simple guidelines that have worked well for me over the years. • Solid colors are best. No…

DSLR Audio Setup for a Crew of One

Trying to sort out the best way to handle audio on a microbudget DSLR shoot can be a real challenge. Ideally, you’d hire a professional audio operator with a high-end field mixer who would adjust microphone levels on the fly,…

“Economic Armageddon” Video

Every once in a while, I get a few days to put together a video for myself. This was one of those times. I created all the illustrations from scratch (including the drawings of Uncle Sam and the American Worker),…

Final Cut Pro X … I’m not going to bother.

I was excited about Final Cut Pro X. I’ve been using Final Cut Pro since version 2.0, back in the mid 1990s, and I’ve professionally “grown up” using the product. Although all signs pointed to Apple abandoning the creative pro…

Free Shot Log Form

One of the easiest ways to save time in editing is to keep track of what you’ve shot, while you’re shooting it. I made this shot log form a while ago. I print out a stack of them, and use…

TV-Safe Graphics for HD Commercials

Now that many local TV stations accept HD files for local commercial “insertion,” editors and crews-of-one are started to bump up against the mind-bending issue of ensuring that the text and graphics in their 16:9 aspect ratio commercials won’t be…